Event summary

In times where the food industry is changing dramatically, with a shift toward health products and the gap between luxury items and low cost products getting bigger, companies need to secure their market share through launching new products and improving existing ones.

The food and beverage industry relies on a constant stream of new products to stimulate consumption. Not only is it important that these new products maintain heritage and tradition but also that they fulfil their promises in an experience based world and meet the growing consumer trends and ideals

Come to Amsterdam to join this event that brings together new product developers, R&D, Innovation experts and scientists responsible for developing innovative new products that meet these ever increasing challenges. High level presentations and workshops promise to make this event an important occasion for those involved in the process of new product development.

Who should attend

This programme has been researched extensively and convened with the cooperation of senior executives responsible for new product development in the food and beverage industry. The executives that will realise the greatest benefit through attendance include:

Senior Vice Presidents, Vice Presidents, Directors, Heads with responsibility for

• Innovation
• Research & Development
• New Product Development
• Product Design
• Business Development
• Marketing