Automotive CRM 2009

9-10 September 2009
Eurostars Grand Marina Hotel, Barcelona

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Event summary

Mining the maximum potential of each client in the current economic landscape

The global automotive industry is facing unprecedented challenges in maintaining, let alone increasing, sales. E.N.G.’s 9th annual automotive CRM summit will focus on strengthening existing relationships with customers, re-evaluating customer relationship strategies, improving customer contact and experience and creating a strong online presence to successfully convert online contact into sales.

Join us in Barcelona to hear what your peers from CRM, sales and marketing are doing to adapt their CRM strategies to the current economic landscape and ensure they maximise revenue potential from existing customers.

High-level case-study presentations promise to make this event an important occasion for those involved in the strategy and implementation of CRM.

Programme highlights for 2009 include:

Who should attend

This programme has been researched extensively and convened with the cooperation of senior executives responsible for automotive CRM. The executives that will realise the greatest benefit through attendance are those involved in customer relationship management, marketing and customer experience.

Senior Vice Presidents, Vice Presidents, directors and heads of:

  • Customer Relationship Management
  • Customer Insight
  • Customer Dialogue
  • Sales
  • Marketing
  • Interactive Marketing
  • Customer Experience
  • Dealer Relations

Testimonials

DEKRA INTERNATIONAL
" E.N.G. remarketing summit is an excellent event attracting the right industry professional, tackling the major issues of the remarketing industry. It is really unique in its approach, networking opportunities are excellent"
Key Account Manager
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Testimonials

Automotive Advisors & Associates
"I would like to mention that the event (Automotive Aftermarket) has been particularly useful. The topics were dealing with important forthcoming issues. I was particularly pleased with the high quality of the speakers and the audience."
Managing Partner
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